Privacy Policy

Last Updated: 20 May 2024

At Luxe Eyewear Co. (accessible via luxeeyewearco.com), we are committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy outlines how we collect, use, share, and protect your information when you interact with our website, purchase our products, or communicate with us.

By using our website, you consent to the practices described in this policy. We encourage you to read this document carefully to understand our approach to data privacy.

1. Information We Collect

We collect information that you provide directly to us, as well as data collected automatically when you browse our site:

• Personal Identification Information: Name, email address, shipping address, billing address, phone number, and payment details (processed securely via third-party gateways).
• Transaction Information: Details about purchases, returns, and preferences.
• Technical Data: IP address, browser type, device information, and pages visited.
• Cookies and Tracking Data: Information collected via cookies and similar technologies to enhance your experience and analyse site traffic.

2. How We Use Your Information

We use your data for the following purposes:

• To process and fulfil your orders, including payment processing and delivery.
• To communicate with you regarding your orders, account, or inquiries.
• To improve our website, products, and services based on your preferences and usage patterns.
• To send marketing communications (only with your explicit consent) about new collections, exclusive offers, and events.
• To prevent fraud and enhance the security of our website.

3. Data Sharing and Disclosure

We value your privacy and do not sell your personal data. We may share your information with:

• Service Providers: Trusted third parties who assist in payment processing (e.g., PayPal, PCI-DSS compliant gateways), shipping, marketing, and IT services.
• Legal Obligations: Where required by law, regulation, or legal process.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new entity under the same privacy standards.

All third parties are contractually obligated to handle your data securely and in compliance with applicable data protection laws.

4. Data Storage and Security

Your data is stored on secure servers located in the European Union and other jurisdictions with adequate data protection laws. We implement robust security measures to protect your information:

• SSL encryption across our website to safeguard data transmission.
• PCI-DSS compliance for all payment processing.
• Regular security assessments and access controls to prevent unauthorised access.

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

5. Your Rights

Under applicable data protection laws (including GDPR), you have the right to:

• Access, update, or delete your personal information.
• Restrict or object to the processing of your data.
• Data portability – receive your data in a structured, machine-readable format.
• Withdraw consent for marketing communications at any time.

To exercise these rights, please contact us at [email protected]. We will respond to your request within 30 days.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyse site traffic, and personalise content. Cookies are small text files stored on your device. You can manage your cookie preferences through your browser settings. Note that disabling cookies may affect the functionality of our website.

We use both session cookies (which expire when you close your browser) and persistent cookies (which remain until deleted). Additionally, we may use third-party services like Google Analytics to gather aggregated data on website usage.

7. International Data Transfers

As we serve a global clientele (excluding Asia and certain remote regions), your data may be transferred to and processed in countries outside your home jurisdiction. We ensure that such transfers comply with applicable laws and are protected by appropriate safeguards, such as Standard Contractual Clauses or adequacy decisions.

8. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The revised policy will be posted on this page with an updated effective date. We encourage you to review this policy regularly.

9. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Email: [email protected]
Address: 43 Mill Ln, Cambridge, GB CB4C 5ID